Grizzly Industrial

Marketing Coordinator, building the system underneath a ten-person creative team.

Over sixteen months I built the team's first real Jira project, owned print production for ten trade publications with 100% on-time delivery, coordinated the Anniversary Edition product launch, ran three retail vendor portals, and built the executive Power BI dashboards leadership used for quarterly decisions.

A ten-person creative team, eight designers and two copywriters, was producing for sales, technical docs, retail, and brand at the same time. The team was good. The workflow was held together by email threads, and leadership had no view into what was in flight without asking.

I built the team's first real Jira project, encoding the actual handoffs from intake through archive with priority-based escalation. I owned print across ten publications including The Fabricator at 100% on-time delivery, coordinated the multi-SKU Anniversary Edition launch across packaging, e-commerce, and trade ads, ran the Amazon, Home Depot, and Lowe's portals, and built the Power BI and Looker Studio dashboards quarterly decisions ran off.

• Encoding real cross-functional handoffs into the team's first Jira workflow
• Hitting 100% on-time print delivery across ten unforgiving publication deadlines
• Coordinating a multi-vertical product launch so no team raced ahead of another
• Owning listing accuracy across hundreds of SKUs in three retail vendor portals
• Building executive dashboards that turned scattered data into quarterly decisions

The Klaviyo lifecycle discipline I built here transferred directly to Elements Hot Yoga eighteen months later, same craft, different platform. This is the work the rest of marketing depends on without realizing it.